Showing posts with label commercials. Show all posts
Showing posts with label commercials. Show all posts

Wednesday, September 21, 2011

Ad Watch: Unboxing of a 2012 Toyota Yaris



If you're a gadget freak, then you're probably no stranger to "unboxing" videos made to showcase a variety of products and which are posted throughout the internet.

Toyota takes the same idea to a different level by applying the concept to a new commercial for its recently launched 2012 Yaris supermini, starring Gizmodo's Adam Frucci.

Those interested may watch the spot in the video after the jump.

Video:


Volvo Says Dankeschön to Germans for Ranking the Brand First in Customer Satisfaction



We'll have to wait and see if and when an American carmaker will provide an appropriate answer to Audi's new A6 commercial, but meanwhile here's a fresh and rather witty TV spot from Volvo that thanks German drivers for making the Swedish company the number 1 brand for customer satisfaction in Germany.

Cleverly, the Swedes also say Dankeschön (thank you in German) to the country's car manufacturers such as Audi, BMW, Opel, Mercedes, Volkswagen and Porsche for their...participation, and all this under the beautiful sounds of Bert Kaempfert's famous tune, "Danke Schoen".

Video follows below.

Dankeschön for the tip, Arne D.!

Video:


New Audi Ad Portrays U.S. Roads Approaching Third World Conditions and American Drivers as Nitwits



In a new commercial for its redesigned 2012 A6 series that's bound to spark controversy and fuel more than a few heated discussions, Audi is portraying a large percentage of American drivers as being complete nincompoops that drive on third-world roads…

Das Germans answer to these problems is assimilate or die the new A6, which is described as "intelligent" and "technologically advanced".

If you ask us, it's more like we Germans will provide you third world Americans that can afford an Audi with our high-tech products to protect you from your fellow citizens and government - that or you should forget about cars and completely avoid driving in the U.S…

Watch the video after the break.


Video:

Tuesday, September 20, 2011

Ad Watch: Wild Mercedes-Benz C-Class Breaks Loose from its Door Chains



To promote its newly arrived C-Class Coupe, Mercedes-Benz's U.S. arm has produced this attention-grabbing commercial.

The 30-second TV spot shows a C-Class sedan with its rear doors chained down racing on a road until, as you may have already figured out, it breaks free revealing the Coupe model.

Video follows after the break.

Videos:


Video: Volkswagen Unleashes Guerilla Campaign for Small Up! City Car


To demonstrate how important size is when it comes to parking in modern day cities, Volkswagen launched a new guerilla campaign for its new Up! city car right outside the Frankfurt Motor Show hall.

In the early hours of the morning, the German company's marketing team covered a line of cars in textiles featuring a life-size print of the new Up!.

You can watch the video right after the break.

Videos:


Monday, September 19, 2011

Chrysler Touts New 300's 8-Speed Automatic in New Imported from Detroit Commercial


The Chrysler Group continues to roll out new advertisements that communicate the “Imported from Detroit” message, albeit without the success of the original commercial starring Eminem that in our opinion should have been about the new 300 instead of the 200, but that is another tale for another time.

The new 60-second commercial is titled, “If You’re Gonna,” and it begin to air on national and cable networks last Friday, September 16.

The spot is centered around the new 300 sedan touting its new eight-speed automatic transmission and the improved fuel-efficiency of the lineup. The ad shows the 300 traveling throughout Detroit and its neighboring cities.

“The new commercial continues our 'Imported from Detroit' theme by taking this great city to the rest of the world and captures a day-in-the-life of local citizens in and around Detroit,” commented Saad Chehab, President and CEO of the Chrysler Brand.

The new campaign was created in partnership with the Wieden+Kennedy advertising agency from Portland, Oregon.


PHOTO GALLERY

Friday, September 16, 2011

Video: Jennifer Lopez Shakes it for the New Fiat 500C


Jennifer Lopez Fiat Video

While we were busy bringing you all the news from the 64th International Auto Show in Frankfurt, Fiat USA released their latest commercial for the newly launched in the States, 500C open-top city car, starring Jennifer Lopez.

This is the first but not the last ad to show the hot 42-year old pop star as Fiat has enlisted Lopez to promote the new 500 in more commercials that will appear gradually throughout the year. If you try hard, you may notice the 500 taking a backstage role in the promo...

“Jennifer fits perfectly with the brand not because of who she is but because of what she is – authentic, passionate, modern and a fighter determined to stand out from the rest," said Olivier Francois, Chief Marketing Officer, Chrysler Group LLC. "As you look at her career path, she embodies the FIAT philosophy, ‘Life is Best When Driven.’”

Video:


Tuesday, September 13, 2011

New BMW 1-Series Origins Promo Series Screens Classic Films


BMW Films

BMW has decided to celebrate the Frankfurt Motor Show launch of its all-new 1-Series by producing the “Origins Film Season” in collaboration with Picturehouse Cinema. The “Origins” season, which starts on September 19, will run simultaneously with the advertising campaign that uses the same thing to underline the different variants of BMW’s base model. The film series comprises four pairs of films, with each pair displaying a unique theme. For example, “A Life of Crimes” includes the screening of “Goodfellas” and “Mesrine Killer Instinct”, two films about men seduced by crime. Other classics included in BMW’s 1-Series promotion screenings are “The Graduate”, “A Clockwork Orange”, “Memento”, “Quadrophenia” and “Adaptation”.

You can watch the “Origins Film Season” trailer, as well as two films about the new 1-Series, right after the jump.

Videos:








Tuesday, August 30, 2011

Dodge Takes a Stab on the 2011 Ford Explorer with New Durango Ads


Dodge

The Chrysler Group continues to aggressively market the newcomers in its vehicle lineup with new advertisements. This time the automaker has released numerous television and online spots to tout the new generation of the Dodge Durango SUV, all of which will begin airing this week.

While you can check out all the ads in the videos after the break, we must say that four commercials captured our attention including one that refers to Ferrari to show off the Durango's leather interior, another one that depicts seven Stig-lookalikes running to get into Dodge's SUV, and two spots featuring the 2011 Ford Explorer.

For the latter commercials, Dodge used Ford's SUV to demonstrate the new Durango's best-in-class towing capacity. In particular, the Durango V6 can tow up to 6,200 lbs (2,812 kg) while the V8 model up to 7,400 lbs (3,357 kg). That's compared to the Ford Explorer 3.5L V6's max loaded trailer weight of 5,000 pounds (2,268 kg).

Linkwithin

Related Posts Plugin for WordPress, Blogger...