Tuesday, September 6, 2011

Ford Begins Countdown for the Launch of 2012 Focus ST Hot Hatch with New Video

Unless Ford is preparing an even bigger surpRiSe for us, the company's recent announcement on the unveiling of the "next performance Focus" at the 2011 Frankfurt Motor Show strongly suggests that we will see the final production version of the Focus ST in Germany.

But until then, Ford has unleashed yet another media campaign on the internet that marks the final (or at least we hope it’s the final…) countdown for the release of the new Focus ST, which we saw in showcar form in Paris last year.

The campaign, which will also run on social media sites like facebook, will see Ford sharing both exclusive video and photography guiding us through the development of the model.

"This is Ford’s first truly global performance vehicle, and social media gives us a rare opportunity to show enthusiasts how this car is progressing, gives insight into its technologies and builds excitement in this community as we finalize Focus ST’s technical specifications,” said Jost Capito, Director of Global Performance Vehicles and Motorsport

The front-wheel drive-only 2012 Focus ST is equipped with a new 2.0-liter turbocharged EcoBoost four-cylinder engine churning out approximately 250-horsepower.

“We are determined that the new Focus ST will meet the very high expectations of our fans around the world,” said Capito. “Focus ST will deliver on the promise of great technology, exciting driving dynamics and high levels of refinement – making it as enjoyable to use for everyday driving as it will be on exciting and challenging roads we performance enthusiasts deliberately seek out," he added.




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